AAFT University of Media & Arts
The Entrepreneurship Development & Innovation Cell (EDIC) at AAFT University of Media & Arts is a dynamic platform aimed at nurturing entrepreneurial talent, fostering innovation, and empowering students to transform creative ideas into viable ventures. Aligned with the university’s mission to promote creativity, industry relevance, and self-reliance, EDIC encourages a start-up culture across disciplines such as media, cinema, design, journalism, fashion, fine arts, hospitality, and management.
Objectives of EDIC:
- To promote awareness and educate stakeholders on various aspects of Intellectual Property Rights including copyrights, patents, trademarks, industrial designs, and creative commons.
- To identify and support student-led start-up ideas through mentoring & funding guidance.
- To build industry-academia linkages that enable real-world problem solving and collaborative innovation.
- To organize activities that enhance skills in business planning, marketing, pitching, design thinking, and prototyping.
- To align with national initiatives like Startup India, Digital India, and Atmanirbhar Bharat through university-level implementation.
Key Functions & Activities:
- Hosting workshops, hackathons, bootcamps, and seminars on entrepreneurship and innovation.
- Conducting entrepreneurship awareness and capacity-building programs.
- Facilitating access to mentorship from successful entrepreneurs, industry leaders, and investors.
- Supporting the formation of student-led start-ups in areas like digital content, media production, e-commerce, design solutions, and event management.
- Supporting the formation of student-led start-ups in areas like digital content, media production, e-commerce, design solutions, and event management.
The EDIC at AAFT University is committed to developing job creators rather than job seekers. It empowers students to explore entrepreneurial careers and become changemakers in the creative and media industries. Through continuous engagement, guidance, and support, the Cell aims to contribute meaningfully to the innovation and start-up ecosystem at the regional and national levels.
